News & Press

February 21, 2013

BURGER KING® CELEBRATES NEW COFFEE BLEND WITH 25 CENT PROMOTION

Receive a 12-ounce Smooth Roast Coffee For Just 25 Cents Now Through March 10th at Participating BURGER KING® Restaurants Nationwide 

MIAMI – February 21, 2013 – Calling all coffee lovers!  Burger King Worldwide (NYSE: BKW) invites you to revitalize your mornings, or give your afternoon a boost with a delicious cup of BK® Smooth Roast Coffee at a great price.  Now through March 10th, BURGER KING® restaurants are offering guests a freshly brewed 12-ounce cup of its NEW, custom 100 percent Latin American arabica bean blend for just 25 cents* at participating locations nationwide. 

“At BK®, we are delighted to be collaborating with our experienced partner Seattle’s Best Coffee, working tirelessly to develop our new blend.  Together we are proud to deliver a smooth, perfectly balanced cup of brewed coffee that we know our guests will enjoy,” said Flavia Faugeres, executive vice president and global chief marketing officer, Burger King Worldwide, Inc. “We are excited to share our delicious new coffee with our guests and encourage them to stop in and taste the new blend for just 25 cents, with a flavor and price they are sure to love.”

Also available in a decaf version, the new BK® Smooth Roast Coffee blended by Seattle’s Best Coffee is made with 100 percent Latin American Arabica beans designed with BK® guests in mind, with an inviting aroma of freshly ground, roasted coffee beans full of multi-dimensional flavors that are sure to delight the taste buds.  Pair a cup of the new blend with a savory breakfast sandwich, like the NEW Bacon Gouda Sandwich – a delicious combination of eggs prepared fresh each morning, melted Gouda cheese, and thick-cut hardwood smoked bacon atop a toasted breakfast muffin for a perfect start to your day! (Suggested retail price $2.99)  Whether you plan to dine in, or enjoy on-the-go, sip and savor these new breakfast favorites in fresh, new packaging designed especially to complement your rise and refuel routine.

This exclusive 25 cent coffee promotion is only available for a limited-time, so stop by your local participating BK® restaurant to take advantage of this offer before it’s gone, and discover why TASTE IS KINGSM at BURGER KING® restaurants. 

*Prices higher in Alaska and Hawaii

ABOUT BURGER KING WORLDWIDE, INC.
Founded in 1954, BURGER KING® (NYSE:BKW) is the second largest fast food hamburger chain in the world. The original HOME OF THE WHOPPER®, the BURGER KING® system operates in over 12,900 locations serving over 11 million guests daily in 86 countries and territories worldwide. Approximately 97 percent of BURGER KING® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about Burger King Worldwide, Inc. please visit the company's website at www.bk.com or follow us on Facebook and Twitter.

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CONTACT:
Amy Curtis, Coyne PR                       973/588-2202              [email protected]            
BKW Communications                       305/378-7277              [email protected]

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