News & Press

January 6, 2014

JUMP START JANUARY WITH FREE COFFEE AT BURGER KING® RESTAURANTS

Buy Any Breakfast Sandwich and Get a FREE Small Seattle’s Best Coffee®

MIAMI – January 6, 2014 – To warm up America’s morning, Burger King Worldwide, Inc. (NYSE: BKW) announced today that it is offering free small smooth roast Seattle’s Best Coffee® with the purchase of an iconic BURGER KING® breakfast sandwich now through January 291. Guests can rise and shine and enjoy one of eighteen mouthwatering breakfast sandwich varieties including the best-selling and beloved CROISSAN’WICH® breakfast sandwich. 

Paired perfectly with sweet and savory menu items, BURGER KING® restaurants now serve a custom 100% Arabica smooth roast coffee from Seattle’s Best Coffee®. Customized exclusively for BURGER KING® restaurants, the coffee blend delivers a balanced, mild flavor.

The breakfast variety at BURGER KING® restaurants offers savory and tasty items, including egg and cheese sandwiches, grab-and-go burritos, platters with fluffy pancakes, golden brown French Toast Sticks, signature crunchy hash browns and real fruit smoothies.

“Everyone loves to start their day with fresh, hot coffee and we have mouthwatering ways to make it even better,” said Eric Hirschhorn, Burger King Corporation Chief Marketing Officer, North America. “Our robust breakfast menu has something for everyone - whether you’re in a rush, on-the-go or stopping by for your first meal of the day.”

“We’re focused on giving BURGER KING® guests a smooth, delicious cup of coffee, which pairs perfectly with a BURGER KING® breakfast,” said Jennifer Dimaris, Seattle’s Best Coffee® Vice President, Brand Management. “We know great coffee helps start the morning off right, that’s why we put more than 40 years of roasting experience into every cup of custom blended Seattle’s Best Coffee® served to BURGER KING® guests.“

Available now at BURGER KING® restaurants nationwide, receive a free small cup of Seattle’s Best Coffee® with any breakfast sandwich purchase through January 29.

1Limited time only. Offer valid on small Seattle’s Best Coffee® hot coffee only.

About Burger King Worldwide, Inc.
Founded in 1954, BURGER KING® (NYSE:BKW) is the second largest fast food hamburger chain in the world. The original HOME OF THE WHOPPER®, the BURGER KING® system operates in over 13,000 locations serving more than 11 million guests daily in 91 countries and territories worldwide. Approximately 99 percent of BURGER KING® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about Burger King Worldwide, please visit the company's website at www.bk.com or follow us on Facebook and Twitter.

About Seattle’s Best Coffee
Seattle’s Best Coffee LLC has been roasting premium coffee since 1970 and today roasts more than 20 million pounds of coffee every year and millions of cups of our coffee are served every day. A freshly-brewed cup of Seattle’s Best Coffee is currently available in more than 50,000 locations including cafes, college campuses, restaurants, hotels, airlines, cruise ships, grocery stores and movie theatres. Seattle’s Best Coffee is a featured brand within Starbucks Corporation (NASDAQ: SBUX). For more information, please visit Seattle’s Best Coffee online at www.seattlesbest.com, become a member of the coffee community at www.facebook.com/SeattlesBestCoffee or follow Seattle’s Best Coffee on Pinterest for unique coffee inspiration at www.pinterest.com/seattlesbest.

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CONTACT:
Brooke Scher Mogan 212-230-1800
[email protected]
ALISON BROD PUBLIC RELATIONS
[email protected]

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